Comments on: Google Juice Your Blog http://www.copress.org/2009/02/05/google-juice-your-blog/ Building a Better Technical Ecosystem for Student News Organizations Mon, 10 May 2010 13:35:43 +0000 hourly 1 http://wordpress.org/?v=3.1.1 By: Wikis to (re)build the news - Daniel Bachhuberhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-1807 Wikis to (re)build the news - Daniel Bachhuber Wed, 13 May 2009 03:00:09 +0000 http://www.copress.org/?p=906#comment-1807 [...] of advertising on the site. Content would be freely accessible (don’t want to destroy your Google Juice) but there would be functionality that you would up [...] [...] of advertising on the site. Content would be freely accessible (don’t want to destroy your Google Juice) but there would be functionality that you would up [...]

]]> By: Joey Bakerhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-209 Joey Baker Sat, 07 Feb 2009 20:45:55 +0000 http://www.copress.org/?p=906#comment-209 @Joe–Fair points, some tools just don't have the ROI to justify their use. These are of course, all guidelines that may or may not be appropriate to your situation.I will counter however, by saying that you're right. <a href="http://twitter.com" rel="nofollow">Twitter </a> is a niche audience, but it's an audience you want to appeal to: your fellow web developers and journalists. Even if you're on Twitter just to be able to ask advice or share a really good story/cool multimedia piece, it's a good idea to develop this network.As I mentioned, Twitter (or a very similar service) is going to be around for sometime to come, getting your brand on that network is likely a good idea. @Joe–

Fair points, some tools just don’t have the ROI to justify their use. These are of course, all guidelines that may or may not be appropriate to your situation.

I will counter however, by saying that you’re right. Twitter is a niche audience, but it’s an audience you want to appeal to: your fellow web developers and journalists. Even if you’re on Twitter just to be able to ask advice or share a really good story/cool multimedia piece, it’s a good idea to develop this network.

As I mentioned, Twitter (or a very similar service) is going to be around for sometime to come, getting your brand on that network is likely a good idea.

]]> By: Joe Moorehttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-207 Joe Moore Sat, 07 Feb 2009 20:16:26 +0000 http://www.copress.org/?p=906#comment-207 I'm not for twitter... and here's why: it is- and will always be- a niche service. It's not going mainstream. It just irks me so much when I see every other story/blog post at CNet reporting about twitter... it's just all noise to me. Is it a cool idea? yes. But saying "it’s worth having and established workflow now" ... not for a small paper like ours, where we have an editorial staff of roughly 15.We only publish once a week, and with a circulation of 4,000, there's not much reason for us to give second-by-second updates to the campus. Yes, I'm working on other things (eg. live video, multimedia, etc.) it's not worth my time. Our site (thesnapper.com) was developed entirely by myself. No web team, no staff, no budget (other than hosting). And I'm not getting paid much, besides some ad revenue from the site....Oh, and I'm not a Journalism major at all- I'm a sophomore meteorology with a minor in business. I do it for the love of it. And really, twitter doesn't figure into that. If somehow twitter becomes mainstream, then maybe... but until then, we're still working on our paper workflow, let alone an online one. I’m not for twitter… and here’s why: it is- and will always be- a niche service. It’s not going mainstream. It just irks me so much when I see every other story/blog post at CNet reporting about twitter… it’s just all noise to me. Is it a cool idea? yes. But saying “it’s worth having and established workflow now” … not for a small paper like ours, where we have an editorial staff of roughly 15.

We only publish once a week, and with a circulation of 4,000, there’s not much reason for us to give second-by-second updates to the campus. Yes, I’m working on other things (eg. live video, multimedia, etc.) it’s not worth my time. Our site (thesnapper.com) was developed entirely by myself. No web team, no staff, no budget (other than hosting). And I’m not getting paid much, besides some ad revenue from the site.

…Oh, and I’m not a Journalism major at all- I’m a sophomore meteorology with a minor in business. I do it for the love of it. And really, twitter doesn’t figure into that. If somehow twitter becomes mainstream, then maybe… but until then, we’re still working on our paper workflow, let alone an online one.

]]> By: Joey Bakerhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-200 Joey Baker Sat, 07 Feb 2009 02:19:16 +0000 http://www.copress.org/?p=906#comment-200 Fair point Miles—Twitter isn't really utilized by Generation Y in any significant way. BUT… it is gaining acceptance, so it's worth having and established workflow now.In addition… you can use services like Ping.fm to post to facebook first (which I'm sure your campus uses) and twitter second. This will mostly automate the twitter side of things, but at least you'll be on the platform — until all of these social networking platforms converge, it's in your best interest to be on as many as possible. The trick is to do it in a meaningful way. Fair point Miles—

Twitter isn’t really utilized by Generation Y in any significant way. BUT… it is gaining acceptance, so it’s worth having and established workflow now.

In addition… you can use services like Ping.fm to post to facebook first (which I’m sure your campus uses) and twitter second. This will mostly automate the twitter side of things, but at least you’ll be on the platform — until all of these social networking platforms converge, it’s in your best interest to be on as many as possible. The trick is to do it in a meaningful way.

]]> By: Miles Skorpenhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-196 Miles Skorpen Fri, 06 Feb 2009 23:44:59 +0000 http://www.copress.org/?p=906#comment-196 Twitter really works best if you have an active community on it. At Swarthmore, for example, we don't. I've got every single Swattie I know of followed ... and there just aren't that many. For 15-20 people, the effort of Tweeting isn't necessarily worth it. Especially when my goal isn't to be noticed by CICM or some other news organization, but instead by readers at Swarthmore. Twitter really works best if you have an active community on it. At Swarthmore, for example, we don’t. I’ve got every single Swattie I know of followed … and there just aren’t that many. For 15-20 people, the effort of Tweeting isn’t necessarily worth it. Especially when my goal isn’t to be noticed by CICM or some other news organization, but instead by readers at Swarthmore.

]]> By: Andrewhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-187 Andrew Fri, 06 Feb 2009 01:25:11 +0000 http://www.copress.org/?p=906#comment-187 Nice post Joey. I liked the "get your newspaper on Twitter" part because at the Whitman Pioneer we're definitely at the stage 1 of Twitter acceptance too. I actually think I'm the only one in the newsroom who has really heard of it let alone use it. I'll be taking a lot of tips from this though as I get the site expanding with it's new design. Thanks. Nice post Joey. I liked the “get your newspaper on Twitter” part because at the Whitman Pioneer we’re definitely at the stage 1 of Twitter acceptance too. I actually think I’m the only one in the newsroom who has really heard of it let alone use it. I’ll be taking a lot of tips from this though as I get the site expanding with it’s new design. Thanks.

]]> By: Emily Ingramhttp://www.copress.org/2009/02/05/google-juice-your-blog/comment-page-1/#comment-185 Emily Ingram Fri, 06 Feb 2009 01:09:02 +0000 http://www.copress.org/?p=906#comment-185 Great post, Joey. I think I'll be borrowing more than a few ideas for my paper as we do some significant restructuring of duties in the coming weeks.Another tip to add to the long list you already have:(This tactic wasn't used for a blog post, but it could be just used for one easily.)Husker football is the lifeblood of Nebraska, and fans will soak up every tidbit of information out there ... especially dealing with spring recruitment hubbub.We got roughly 10,000 pageviews between two recruiting-related stories in three days. (For some papers, that may be normal, but for us, it was crazy traffic.)It was all because of links on a site called Huskerpedia, which sort of a "Drudge Report: The NU Sports Edition."If your school's fan base has an equivalent site, send your links there. Better yet, become the place that links to coverage all over and get readers to come to you for links to all the best stories about their beloved teams.More info on what we learned: http://www.emilyingram.com/2009/02/sports-related-inbound-links-bring-rush-of-readers/ Great post, Joey. I think I’ll be borrowing more than a few ideas for my paper as we do some significant restructuring of duties in the coming weeks.

Another tip to add to the long list you already have:

(This tactic wasn’t used for a blog post, but it could be just used for one easily.)

Husker football is the lifeblood of Nebraska, and fans will soak up every tidbit of information out there … especially dealing with spring recruitment hubbub.

We got roughly 10,000 pageviews between two recruiting-related stories in three days. (For some papers, that may be normal, but for us, it was crazy traffic.)

It was all because of links on a site called Huskerpedia, which sort of a “Drudge Report: The NU Sports Edition.”

If your school’s fan base has an equivalent site, send your links there. Better yet, become the place that links to coverage all over and get readers to come to you for links to all the best stories about their beloved teams.

More info on what we learned:
http://www.emilyingram.com/2009/02/sports-related-inbound-links-bring-rush-of-readers/

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