This Week in CoPress: Minnesota Daily redesign

Brand new multimedia section for the Minnesota Daily

After three months of hard work, the Minnesota Daily has a brand new design to improve its layout and usability. Son Huynh gives us his take on theming Drupal, changing a paper’s workflow and reorganizing news content.

In addition, just last March, the Minnesota Daily teamed up with developers from NewsCloud to create a Facebook application as part of a not-for-profit research study sponsored by the Knight Foundation to find new ways of engaging young people in news readership and community engagement. As an incentive, the Minnesota Daily hosts challenges and implemented a point system to reward active readers with prizes for their participation (such as posting on the Facebook page, tweeting, following the paper on Twitter).

Son also talks about the challenges of building an online community around the paper and his plans to revamp the app by adding Facebook Connect, so users can access the paper while being logged on to Facebook, and a selection on the paper’s site to better connect student groups and campus events. The newest version of the Minnesota Daily is set to launch on Sept 8th. Be sure to check out the new multimedia section, which was in part inspired by the Onion.

Have feedback for the Minnesota Daily? Leave a comment or email Son at shuynh [at] mndaily [dot] com.

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