CoPress

Innovation can’t happen without a knowledgeable staff, but a knowledgeable staff isn’t born into existence — it takes training and education on everyone’s part. That’s what this video is all about: invest in your staff and make sure they’re properly educated for the Web. Furthermore, make sure that their education is a continual process. You [...]

Now that we’ve shared a few our our ideas, let’s see yours! With the above video in mind, put the information into action. In the upcoming weeks: Week 1: Plan a brainstorming session. It can be in your newsroom or on a camping trip or at an editor’s house. Make it fun and have lots [...]

I used to be skeptical of using Facebook as a means of marketing and branding. The problem was that I never had enough fans to really make my Facebook page functional. A Fan Box widget fixed that problem. And it can do the same for you. What is a Fan Box? I first saw a [...]

We hear it over and over again – “Innovate, innovate, innovate!” But what does that really mean in the context of newspapers, and why is it necessary? Let’s start by stepping back to see where newspapers went wrong. Like we’ve mentioned before, the newspaper industry is a lot like the railroad industry, which essentially stopped [...]

A review of three possible wiki software: MediaWiki, WordPress Wiki, or WikiSpaces. Lauren suggests WikiSpaces for its ease of use and simple setup process.

In print, your circulation is limited to the surrounding geographic area, meaning your brand has little competition. But online, you have to differentiate your publication from the thousands of other brands out there. And that might mean ditching your print masthead for a more modern nameplate. Take these three brands, for example. Although on a [...]

As the school year winds down to an end, many news organizations are searching for the next online editor. If you already have your next online editor, then the summer is a perfect time for him or her to brush up on necessary skills that will make your news website flourish. Finding the balance Ideally, [...]

Today — four months after first learning about CoPress through Twitter —  the Mustang Daily launched its new WordPress site, hosted and supported by CoPress. The Mustang Daily, a 2008 Online Pacemaker Winner and 2009 Pacemaker Finalist, had been with College Publisher since 2006.   Website Design We went with the Gazette Edition from WooThemes because [...]