Tagged: 'The Pleiad'

We Clicked On: Google and Their Troubled Relationship with Newspapers

The big news this week was Google’s Eric Schmidt and his speech to the NAA, where he told newspaper executives a rather radical (to them, at least) business model includes “not pissing off the readers.” Of course, the speech was not well received by many new media leaders who wanted Schmidt to take a more of a stance on the AP and newspaper’s reluctance to accept new media.

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Discussion in the forum was pretty good this week, with Joey soliciting questions for its FAQ page.

Some interesting questions that are likely to make the list:

  • Will you have control of my site’s design or do I get admin access to the back end?
  • How long will the transition take from College Publisher to WordPress?
  • Is CoPress building a content management system (CMS)?
  • How is CoPress different than a CMS, and why is this necessary?
  • How did CoPress get started?

Also on the forum, Greg asked what schools are using for e-mail newsletter and alerts. It seems, at least, from responses in the forum that Feedburner is still a common option.

Mo Jangda said, “From a content delivery standpoint, we haven’t really used subscription or newsletter services. I’ve always relied on the idea that FeedBurner has got us covered since it has email email subscription built-in — though I imagine we’d be better served actually publicizing that by having a subscription box in the sidebar of our home page.”

Lauren Rabiano asked a question that addresses a common problem in newspapers everywhere, “How do you deal with people who think backwards (espeically when they’re the people who control your money)? You can’t just ignore them or hope that they’ll “get it” sometime soon. How can you show them and change their minds? And can you do it alone?

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